Realizing that Taiwan has one
of the richest untapped food resources. Bala Chow
founded a trading firm, Bonanza International Corp.,
in Taipei. The firm has served as an indispensable
link between buyers abroad and local food manufacturers.
Little did he realize that within a matter of years,
Bonanza Taipei would grow from strength to become
the dominant force in the food industry. The firm's
annual turnover soared to an unprecedented height.
This enormous success prompted the establishing
of a second Bonanza company.
Thai Bonanza International Corp.,
Ltd., in Thailand in 1981, guided by the shrewdness
and ingenuity of Preston Cheng. Thai Bonanza International
Corp., Ltd., has now emerged as one of the leading
firms in Thailand, specializing in canned pineapples
tropical fruits, vegetables, seafood products e.g.
tuna, crab and also in cereal grains such as rice.
Respectively third Bonanza U.K. has been set up
in 1989 and next was Bonanza Indonesia.
More Bonanza Companies are expected
to be opened in other countries in the very near
future.